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Shaping the future of software driven business

14

Annual Report 2018-19

Jaideep Dhok

General Manager

Banking, Financial Services, and Insurance

Persistent Systems

The banking and financial services industry is in the midst of a transformation. The

industry is getting disrupted by players who have data and can drive insights from

that data to bring new products, services, and business models that did not exist

previously. Customer acquisition, customer experience, customer outreach, product

definition, and product marketing are all likely to get revisited through the lens of

data insights. Customers are also more willing now to share their data with banks

provided they receive enhanced experience and personalized services in return.

Financial institutions that have the ability to acquire and leverage data can execute

their strategy better than others and have an opportunity to grow their top line and

bottom line exponentially.

At Persistent Systems, we are partnering with our customers to provide real time and

actionable insights that can be used to their business advantage. Our expertise in

data management, big data, cognitive analytics, cloud computing, and data security

allows us to provide a range of interconnected service and product offerings that

helps them write their growth story.

Expertise

Enabling banks to build a set of digital native

banking services and core banking processes

to create the most relevant digital banking

products and services for their customers.

Improving the speed and accuracy of

underwritingandclaimsprocess implementation

for tangible business impact for insurance

customers. We provide advanced analytics to

reduce risk exposure and to improve overall

efficiency and effectiveness.

Digital Banking

Enablement

Insurance Underwriting

and Claims Automation