

Shaping the future of software driven business
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Annual Report 2018-19
Jaideep Dhok
General Manager
Banking, Financial Services, and Insurance
Persistent Systems
The banking and financial services industry is in the midst of a transformation. The
industry is getting disrupted by players who have data and can drive insights from
that data to bring new products, services, and business models that did not exist
previously. Customer acquisition, customer experience, customer outreach, product
definition, and product marketing are all likely to get revisited through the lens of
data insights. Customers are also more willing now to share their data with banks
provided they receive enhanced experience and personalized services in return.
Financial institutions that have the ability to acquire and leverage data can execute
their strategy better than others and have an opportunity to grow their top line and
bottom line exponentially.
At Persistent Systems, we are partnering with our customers to provide real time and
actionable insights that can be used to their business advantage. Our expertise in
data management, big data, cognitive analytics, cloud computing, and data security
allows us to provide a range of interconnected service and product offerings that
helps them write their growth story.
Expertise
Enabling banks to build a set of digital native
banking services and core banking processes
to create the most relevant digital banking
products and services for their customers.
Improving the speed and accuracy of
underwritingandclaimsprocess implementation
for tangible business impact for insurance
customers. We provide advanced analytics to
reduce risk exposure and to improve overall
efficiency and effectiveness.
Digital Banking
Enablement
Insurance Underwriting
and Claims Automation